Low investment, high reward
Will we see an increase in demand for heritage products this year? We talk to aluplast’s Director of Sales and Marketing Ian Cocken to find out more.
August 29, 2024
Welcome to our news page. You can find out more or about our latest product innovations and how we’re supporting our customers, as well as our take on the key issues and opportunities impacting the window and door industry.
Will we see an increase in demand for heritage products this year? We talk to aluplast’s Director of Sales and Marketing Ian Cocken to find out more.
aluplast’s Director of Sales & Marketing Ian Cocken explains why energy efficiency, along with sustainability, shouldn’t be treated a separate features, but as part of a brand identity.
aluplast has unveiled its new mechanically joined flush window, which promises to open-up new opportunities for fabricators and installers who are looking to capitalise on the trend for authentic timber window replacements.
The general consensus is that you need a decent flush casement in your product portfolio, but demand isn’t just coming from where you might expect.
The past two years have been about dealing with what is happening in the moment, with little thought given to forecasts and plans for growth.