Demand for foils driving growth for aluplast
aluplast is on target to double its year-on-year turnover, at Q1 2021, with demand for colour and finish identified as a main driver for growth.
Foils account for as much as 50% of total order volume for the PVC system house, which has invested significantly in foiling technology and production capacity at its state of the art 13-hectare manufacturing facility.
This investment, combined with extensive forward planning ahead of the January deadline for the UK leaving the European Union, has been central to aluplast’s ability to maintain a strong and consistent supply of product.
This is despite widespread congestion at UK ports due to shipping container shortages and worsening delays on imports owing to Brexit.
With a range of 40 different foils, aluplast is offering competitive lead times of 20-days on its bespoke finishes. Its selection of popular stock options, including Anthracite Grey on white, Anthracite Grey both sides on a grey substrate and smooth options, are available ‘off the shelf’ in the UK.
Ian Cocken, Director of Sales and Marketing, aluplast, said: “The appetite for foils and colour is on an upward trajectory but the pressure on fabricators and installers to deliver on that demand is also increasing.
“Our investment in foiling lines and CNC foiling technology has afforded us a great deal of flexibility, even on our bespoke finishes. Traditional, manual foiling processes can take hours, but we’ve reduced that to just minutes, and that has a had positive impact on cost and efficiency that we can pass on to our customers,” he added.
“Our supply of stock foiled profile is here in the UK, ready to go, but our lead times remain strong across our product range. This is thanks to our manufacturing capacity but also due to the measures we put in place ahead of the Brexit deadline, that have helped to mitigate against the delays we have seen in recent months on imports,” said Cocken.
Foiling over 90,000m of foiled product each day, aluplast processes more than 150,000 tonnes of PVC-U in Europe each year, an amount that is equivalent to 75 per cent of the combined UK and Irish markets.
“aluplast is a global business, we export to 28 countries around the world, and that scale and experience has paid dividends,” concluded Cocken. “It means our customers have enjoyed a stron
g start to the year, but they are also going to be well placed to capitalise on the additional demand that’s anticipated from the home improvement sector for the remainder of the year as well.”